Lunker City Slug Go

This is the lure that started a revolution and a new category in fishing lures. Slug-Go is the Original lure that created a generation known as Soft Stick baits. By having a slender profile and erratic darting action this lure broke the boundaries and was the first to expose the effectiveness of having action that was imparted to be random in movement and not repetitive as all other lures before its time.

It was originally developed to be a Bass lure but soon anglers around the world found the effectiveness of this design to catch all gamefish both fresh and salt.

The lure that started a revolution and a new category in fishing lures known as soft stick baits. The slender profile and erratic darting action of this lure broke boundaries, and was the first to expose the effectiveness of imparting random action & movement into a lure. Originally developedas a Bass lure, it is now used all over the globe in both fresh and salt.